Designing an online contemporary furniture store for professionals who have transitioned to remote work

Time + Duration
Spring 2021
3 months
Roles
Interface Designer
Web Developer
Copywriter
Team
Andrea Ang
Kaitlyn Andres
Kevin Yu
Tools
Visual Studio Code
HTML/CSS/Javascript
Figma
Sourcetree
Github
Netlify

Overview

Ensemble is a conceptual online retailer that sells contemporary office furniture. Simple, clean and modern, this store helps professionals who have transitioned to working from home furnish their personal office space.

This project can be viewed live here. For more information about site elements, the styleguide can be viewed here.

Learning Points

This project was the main deliverable for an upper division web design and development course. This project helped to set us up for success in web design and development by teaching us to
  • Identify and analyze user purpose and experience in accessing web content.
  • Prioritize and assess platform specific considerations in user’s expectations of web design.
  • Develop and analyze user requirements for the web for a variety of users.
  • Critically analyze affordances of different web design paradigms and explain potential uses.
  • Develop, implement and critique solutions to web design problems.
  • Apply current industry web design standards (eg. coding practice, search engine optimization), tools (eg. file versioning, wireframing), and content management systems

Brand Ethos

Personas

Layout Ideation

User Goals

Client Goals

Site Map

Interaction Elements

Typography

Modular Elements